Privacy Policy

This Privacy Policy describes how we use your personal information and respect your privacy rights. 

This Privacy Policy describes Our policies and procedures on the collection, use, sharing, and otherwise processing of Your personal data collected on our website and other communication services (the “Services”); disclosure of Your information when You use the Service; and Your privacy rights and how the law protects You. 

We use Your Personal data to provide and improve the Service. By using the Service, you agree to the collection and use of information in accordance with this Privacy Policy. 

In particular, this Privacy Policy explains how our products and services use your personal information. It applies to our use of personal information across our website, products, online services, and other services and to the functionality we provide online, unless a separate or supplementary Privacy Policy is offered. 

Contact Information 

If you have any questions about this Privacy Policy, you can contact us by: 

• Visiting this page: https://www.ahpnet.com/contact 

• Contacting our Data Privacy Officer at: dataprivacy@ahpnet.com 

• Writing to the address below: 

Advocates for Human Potential, Inc. 

490-B Boston Post Road 

Sudbury, MA 01776 

Additional Privacy Policys and Supplements 

The following privacy supplements, policies, notices, and statements are incorporated by reference into this Privacy Policy: 

• Privacy Policy Supplement for Residents of Certain States 

• Job Applicant Notice  

Interpretation and Definitions 

Interpretation 

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural. 

Definitions for the purposes of this Privacy Policy: 

• Account means a unique account created for You to access our Service or parts of our Service. 

• Affiliate means an entity that controls, is controlled by, or is under common control with a party, where “control” means ownership of 50 percent or more of the shares, equity interest, or other securities entitled to vote for election of directors or other managing authority. 

• Company (referred to as either “the Company,” “We,” “Us,” or “Our” in this Agreement) refers to ADVOCATES FOR HUMAN POTENTIAL, INC., 490-B BOSTON POST ROAD, SUITE 100, Sudbury, MA 01776. 

• Cookies are small files that are placed on Your computer, mobile device, or any other device by a website, containing the details of Your browsing history on that website, among their many uses. 

• Device means any device that can access the Service, such as a computer, a cell phone, or a digital tablet. 

• Do Not Track is a concept that has been promoted by U.S. regulatory authorities, in particular the U.S. Federal Trade Commission, for the internet industry to develop and implement a mechanism for allowing internet users to control the tracking of their online activities across websites. 

• Personal Data is any information that relates to an identified or identifiable individual. 

• Service refers to the Website. 

• Service Provider means any natural or legal person who processes data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service, or to assist the Company in analyzing how the Service is used. 

• Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit). 

• Website refers to the Advocates for Human Potential Website, accessible from https://www.ahpnet.com 

• You means the individual accessing or using the Service, or the company or other legal entity on behalf of which such individual is accessing or using the Service, as applicable. 

Collecting and Using Your Personal Data 

What Kinds of Information Do We Collect? 

Advocates for Human Potential, Inc. (AHP) collects information as part of its business operations, to provide services, to respond to requests and offer customer support, to fulfill legal and contractual obligations, and to develop its products. You provide some of this data directly, such as when you order an AHP product, contact customer support, or register for an AHP event or publication. We also collect information through your interaction with our website, for example, using embedded product technologies and cookies. We also obtain data from third parties. 

Information You Provide to AHP Voluntarily 

Interactive features in some AHP services may allow you to invite friends, follow others, comment on or make unique posts, or share photos, video, or other personal content. When you affirmatively share this content, we may collect and use it in accordance with this Notice. Additionally, by way of your social engagement, we may receive information about you from another user, such as when your friend posts content that includes you. 

Use of Your Personal Data 

The Company may use Personal Data for the following purposes: 

• To provide and maintain our Service, including to monitor the usage of our Service. 

• To enforce this policy and respond to verifiable requests. 

• For analysis to improve this website, our Services, and market research. 

• To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user. 

• For the performance of a contract: for the development, compliance, and undertaking of the purchase contract for the products, items, or services You have purchased or of any other contract with Us through the Service. 

• To contact You: to contact You by email, telephone call, SMS, or other equivalent forms of electronic communication, such as a mobile application’s push notifications, regarding updates or informative communications related to the functionalities, products, or contracted services, including security updates, when necessary or reasonable for their implementation. 

• To provide You with news, special offers, and general information about other goods, services, and events that we offer like those you have already purchased or inquired about, unless You have opted not to receive such information. 

• To manage Your requests: to attend to and manage Your requests to Us. 

• For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred. 

• For other purposes: We may use Your information for other purposes, such as data analysis, identification of usage trends, determination of the effectiveness of our promotional campaigns, and evaluation and improvement of our Service, products, services, marketing, and user experience. 

• For other purposes, with your consent. From time to time, we engage in research, analysis, and historical and scientific studies, either alone or with partners. As part of such efforts, we invite individuals to participate and voluntarily share information through an informed consent process. When we receive personal information from a third party for the purpose of such research, we undertake processes to validate that the personal information has been collected in a responsible and lawful manner. 

• If you submit any personal information about other people to us or to our service providers, you are responsible for making sure that you have the authority to do so and to allow us to use their personal information in accordance with this Privacy Policy (for example, by your asking for their consent). 

Information from Third Parties 

We obtain information through partners, vendors, suppliers, and other third parties. The parties from whom we obtain information are typically corporate enterprises (although some may also be educational or public enterprises), and they may be located in any of the locations in which we do business. These enterprises largely fall into the following categories: Advertising and marketing companies, dataset and information vendors, public database providers, social media platforms, partners, providers of products or services, hosts or vendors at events or trade shows, research partners, or third-party offerings that include AHP services. We take steps to confirm that information we receive from these third parties has been collected with your consent or that these parties are otherwise legally permitted to disclose your personal information to us. We might also obtain information through a partner, or co-create datasets with a partner, as part of our business operations. This kind of data is used for work like improving algorithms and data models, testing and improving products, enhancing existing products, and developing new capabilities and features. In some cases, we combine personal information about individuals that we receive from multiple sources, including directly collected from you or through your use of AHP services. 

Through Our Website and Services 

We collect information about how you interact with our website through the use of cookies, pixel tags, and similar technologies. 

Usage Data 

Usage Data is collected automatically when using the Service. Usage Data may include information such as Your Device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers, and other diagnostic data. 

When You access the Service by or through a web browser or device, you use your IP address, your general geographical location, Your operating system, unique device identifiers, and other diagnostic data. 

We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a device. 

Tracking Technologies and Cookies 

We use Cookies and similar tracking technologies to track the activity on our Service and store certain information. Tracking technologies used are beacons, tags, scripts, and similar technologies to collect and track information and to improve and analyze our Service. The technologies We use may include the following: 

• Cookies or Browser Cookies. A cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, you may not be able to use some parts of our Service. Unless you have adjusted Your browser setting so that it will refuse Cookies, our Service may use Cookies. 

• Web Beacons. Certain sections of our Service and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and to track other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity). 

Cookies can be “Persistent” or “Session” Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser. 

We use both Session and Persistent Cookies for the purposes set out below: 

• Necessary/Essential Cookies 

Type: Session Cookies 

Administered by: Us 

Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services. 

• Cookies Policy/Notice Acceptance Cookies 

Type: Persistent Cookies 

Administered by: Us 

Purpose: These Cookies identify if users have accepted the use of cookies on the Website. 

• Functionality Cookies 

Type: Persistent Cookies 

Administered by: Us 

Purpose: These Cookies allow Us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to reenter your preferences every time You use the Website. 

• Tracking and Performance Cookies 

Type: Persistent Cookies 

Administered by: Third Parties 

Purpose: These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new pages, features, or functionalities of the Website to see how our users react to them. 

How We Use Information 

We use information that we collect for lawful purposes associated with the growth, maintenance, and management of our business while also respecting your privacy. These uses include our internal operations and administration, communication with you and fulfillment of your requests for AHP services, advertising and marketing, monitoring and maintenance of functionality and security, and the improvement, development, enhancement, and otherwise provision of AHP services. 

To Communicate 

We use contact information to send messages; to respond to customer service requests; to provide alerts such as notifications of security updates, changes in our policies, or subscriptions that are ending; and to send marketing or informational materials like newsletters or white papers, in accordance with your communication preferences. We occasionally conduct surveys or do focused research or studies, which may require you to voluntarily share personal information to participate. These activities typically have additional notices that provide more information about the use of your personal information and to which you may be asked to consent. 

AHP respects your rights in how your personal information is used and shared. You may request access or corrections to your personal data. If you are in Europe, you may have additional rights under the General Data Protection Regulation (GDPR). 

Sources of Personal Information 

We obtain the categories of personal information listed above from the following categories of sources: 

• Directly from You. For example, from the forms You complete on our Service, or through preferences You express or provide through our Service. 

• Indirectly from You. For example, from observing Your activity on our Service. 

• Automatically from You. For example, through cookies We or our Service Providers set on Your Device as You navigate through our Service. 

• From Service Providers. For example, third-party vendors to monitor and analyze the use of our Service, or other third-party vendors that We use to provide the Service to You. 

Sharing of Personal Information 

We may share, and have shared in the last twelve (12) months, your personal information identified in the above categories with the following categories of third parties: 

• Authorized third parties and Service Providers: We may share your information with entities that provide service to us, including companies that provide web analytics, advertising, email distribution, and other services. These entities are limited in their ability to use your information for purposes other than providing services to us. 

• Other parties when required by law or as necessary to protect our Services: There may be instances when we disclose your information to legal advisors or public authorities, such as court and law enforcement agencies. 

• Other parties in connection with a transfer of assets: If we make a sale or transfer of assets, or are otherwise involved in a merger or transfer, we may transfer your information to one or more third parties as part of the transaction. 

• Our affiliates. 

• Our business partners. 

• Third-party vendors to whom You or Your agents authorize Us to disclose Your personal information in connection with products or services We provide to You. 

• Other parties, with Your consent: In addition to the sharing described in this Privacy Policy, we may share information about you with other third parties when you consent to such sharing. 

How We Protect Your Information 

We use physical, technical, and administrative measures to protect your information against loss, theft, and unauthorized use, disclosure, or modification. While we strive to protect the information we maintain, we cannot ensure or warrant the security of any information that you transmit to us since no method of data transmission or storage is 100 percent secure. 

AHP respects your rights in how your personal information is used and shared. You may request access or corrections to your personal data and make choices about the kinds of marketing materials you receive (or choose not to receive marketing from AHP at all). If you are in Europe, you may have additional rights under the GDPR. Additional choices and rights may be available to you depending on which AHP services you use. 

Legal Grounds 

We will process your personal data only (1) with your consent; (2) to perform a contract between you and us; (3) to comply with a legal obligation; or (4) where we have a legitimate interest to do so, balancing this interest against your interests and fundamental rights. These legitimate interests are administrative functions within AHP, marketing activities, and complying with your requests for information. 

Retention of Your Personal Data 

The Company will only retain Your Personal Data for as long as is necessary to fulfill purposes for which it was collected and processed, including for the purposes of satisfying any legal, regulatory, accounting, dispute resolution, or reporting requirements as set out in this Privacy Policy. 

To determine the appropriate retention period for your personal data, we will consider the following criteria: (1) the amount, nature, and sensitivity of the personal data; (2) the potential risk of harm from unauthorized use or disclosure; (3) the purposes for which we process it and whether we can achieve those purposes through other means; and (4) any applicable legal requirements. 

In some circumstances, we may anonymize your personal data so that it can no longer be associated with you, in which case it is no longer personal data. 

Upon expiration of the applicable retention period, we will securely destroy your personal data in accordance with applicable laws and regulations. 

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when this data is used to strengthen the security or to improve the functionality of our Service, or when We are legally obligated to retain this data for longer time periods. 

Transfer of Your Personal Data 

Your information, including Personal Data, is processed at the Company’s operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to—and maintained on—computers located outside of Your state, province, country, or other governmental jurisdiction where the data protection laws may differ from those in Your jurisdiction. 

Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer. 

The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place, including the security of Your data and other personal information. 

Delete Your Personal Data 

You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You. 

Our Service may give You the ability to delete certain information about You from within the Service. 

You may update, amend, or delete Your information at any time by signing in to Your Account, if you have one, and visiting the account settings section that allows you to manage Your personal information. You may also contact Us to request access to, correct, or delete any personal information that You have provided to Us. 

Please note, however, that We may need to retain certain information when we have a legal obligation or lawful basis to do so. 

Disclosure of Your Personal Data 

Business Transactions 

If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy. 

Law Enforcement  

Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by applicable law, regulations, or other legal requirements to do so or if we reasonably believe that use or disclosure is necessary to protect our rights and/or comply with judicial or regulatory proceedings, a court order or other legal process, or in response to valid requests by public authorities (e.g., a court or a government agency). 

Other Legal Requirements  

The Company may disclose Your Personal Data in the good faith belief that such action is necessary to 

• Comply with a legal obligation, 

• Protect and defend the rights or property of the Company, 

• Prevent or investigate possible wrongdoing in connection with the Service, 

• Protect the personal safety of Users of the Service or the public, or 

• Protect against legal liability. 

Security of Your Personal Data 

The security of your personal data is important to us, but remember that no method of transmission over the internet or method of electronic storage is 100 percent secure. While We strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security. 

Detailed Information on the Processing of Your Personal Data 

The Service Providers We use may have access to Your Personal Data. These third-party vendors collect, store, use, process, and transfer information about Your activity on our Service in accordance with their Privacy Policies. 

Analytics 

We may use third-party Service Providers to monitor and analyze the use of our Service. 

• Google Analytics 

Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network. 

You can opt out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity. 

For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy 

• Freshworks 

Their Privacy Policy can be viewed at https://www.freshworks.com/privacy/ 

Email Marketing 

We may use Your Personal Data to contact You with newsletters, marketing or promotional materials, and other information that may be of interest to You. You may opt out of receiving any or all of these communications from Us by following the “unsubscribe” link or instructions provided in any email We send or by contacting Us. 

We may use email marketing Service Providers to manage and send emails to You. 

• Constant Contact 

Constant Contact is an email marketing sending service provided by Constant Contact, Inc. 

For more information on the privacy practices of Constant Contact, please visit their Privacy policy: https://www.constantcontact.com/forward/privacy-center 

• Freshworks 

Their Privacy Policy can be viewed at https://www.freshworks.com/privacy/ 

Usage, Performance, and Miscellaneous 

We may use third-party Service Providers to maintain and improve our Service. 

• Invisible reCAPTCHA 

We use an invisible CAPTCHA service named reCAPTCHA. reCAPTCHA is operated by Google. 

The reCAPTCHA service may collect information from You and from Your Device for security purposes. 

The information gathered by reCAPTCHA is held in accordance with the Privacy Policy of Google: https://www.google.com/intl/en/policies/privacy/ 

Sources of Personal Information 

We obtain the categories of personal information listed above from the following categories of sources: 

• Directly from You. For example, from the forms You complete on our Service and through the preferences You express or provide through our Service. 

• Indirectly from You. For example, from observing Your activity on our Service. 

• Automatically from You. For example, through cookies We or our Service Providers set on Your Device as You navigate through our Service. 

• From Service Providers. For example, third-party vendors to monitor and analyze the use of our Service, or other third-party vendors that We use to provide the Service to You. 

Please note that any opt-out is specific to the browser You use. You may need to opt out on every browser that You use. 

Mobile Devices 

Your mobile device may give You the ability to opt out of the use of information about the apps You use in order to serve You ads that are targeted to Your interests: 

• “Opt out of Interest-Based Ads” or “Opt out of Ads Personalization” on Android devices 

• “Limit Ad Tracking” on iOS devices 

You can also stop the collection of location information from Your mobile device by changing the preferences on Your mobile device. 

Children’s Privacy 

Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers. 

If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent’s consent before We collect and use that information. 

Links to Other Websites 

Our Service may contain links to other websites that are not operated by Us. If You click on a third-party link, you will be directed to that third party’s site. We strongly advise You to review the Privacy Policy of every site You visit. 

We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. 

Changes to This Privacy Policy 

We may update Our Privacy Policy at any time. We will notify You of any changes by posting the new Privacy Policy on this page. 

We will let You know via a prominent notice on our Service, prior to the change becoming effective, and update the “Last Revised” date at the top of this Privacy Policy. 

You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page. 

How to Contact Us 

If you have questions or concerns about AHP’s privacy practices or to exercise any of your rights and choices as described in this notice, you can select the appropriate link below. 

You may also contact AHP by postal mail at the address below. Please include your contact information and a detailed description of your privacy request or privacy concern. 

• Visit this page: https://www.ahpnet.com/contact 

• Contact our Data Privacy Officer at: dataprivacy@ahpnet.com 

• Write to the address below: 

Advocates for Human Potential, Inc. 

490-B Boston Post Road 

Sudbury, MA 01776